Money, Sex & Power

The third album, finished at the end of 2011 and released in March 2012 as their first for AFM Records. It reached number 50 in Germany, a long step up from the 91 of its predecessor. They toured it as support to the Los Angeles glam rock band Steel Panther. As the title announces, this is where the band settled on the combination that would define them: exaggeration pitched just short of bad taste, carried by stadium-sized choruses. The title track and "I Will Be King" went out ahead of the album, on 20 January and 3 February 2012, both with music videos directed by Martin Müller. The lyrics lean into rock's own mythology as well, on "Club 27", "Sleaze Deluxe" and "Six Feet Under". Reveltas released the Japanese edition on the same day, 21 March 2012, as SPIN-0035, running to eleven songs with the bonus track "Goin' All In".